Category Archives: Column

Premier League sponsorships: Current trends & future expectations

By 11v11 Site Editor , 18th March 2024 at 4:00 PM (11v11 blog)

The launch of the Premier League in 1992 undoubtedly had a transformational impact on the global reputation of top-level football in England. The newly-branded competition ushered in a new wave of professionalism, which ultimately helped the English top-flight become a worldwide phenomenon. Its widespread appeal is highlighted by the value of its domestic and international broadcast deals, along with the eye-watering levels of foreign investment in clubs. Sponsorship is another primary contributor towards the Premier League’s massive financial wealth, with…

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Multi-discipline footballers – Players who found success in other sports

By 11v11 Site Editor , 18th March 2024 at 9:04 AM (11v11 blog)

While most professional footballers are satisfied if they have been able to forge a career in the sport, some have an irresistible itch to test themselves in other arenas. With that in mind, we look at some of the players who have found success in other sports, starting with one who is the true essence of ‘multi-talented athlete’. Cricket Charles Burgess (CB) Fry was a standout performer at Oxford University, captaining the football, athletics and cricket teams with distinction. He…

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Injury Prevention: How to Avoid Injuries in Football

By 11v11 Site Editor , 15th March 2024 at 10:00 PM (11v11 blog)

Football is unrivalled as the most popular sport in the world – a point evidenced by the millions of people worldwide who regularly watch or play. One of the downsides to participation in football is the risk of injury, although it is worth noting that it is a much safer activity than many other sports. Playing football is a great way to promote fitness, improve speed and build endurance, and comes with the added bonus of fostering team spirit. Regardless…

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10 players expected to shine at Euro 2024

By 11v11 Site Editor , 15th March 2024 at 10:57 AM (11v11 blog)

Memories of the delayed UEFA 2020 European Championship are fresh as we brace ourselves for the newest edition of the most prestigious continental tournament. While Betway's Euro 2024 markets don’t favour defending champions Italy, Luciano Spalletti’s side will touch down in Germany to become only the second team to win back-to-back titles. Beaten Euro 2020 finalists England and 2022 FIFA World Cup runners-up France both boast impressive squads and are understandably the joint-likeliest candidates to claim continental glory. The upcoming tournament…

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European Championship 2024: Big Guns Aiming to Shine in Germany

By 11v11 Site Editor , 09th March 2024 at 6:07 AM (11v11 blog)

Football fans are in for a treat this summer, with the 2024 European Championship in Germany set to deliver a thrilling festival of international football. Reigning champions Italy will be eager to defend the title, but several other teams have a genuine chance of preventing them from retaining the prestigious trophy. Online bookmakers are undecided on who will be crowned Euro 2024 champions, highlighting how difficult it is to predict the winner of the tournament. England Individuals planning to bet…

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Euro 2024 play-offs: Wales aiming to book their spot in Germany

By 11v11 Site Editor , 08th March 2024 at 4:30 PM (11v11 blog)

The qualifying play-offs for the 2024 European Championships take place later this month and offer 12 teams the chance to book one of the three remaining spots in the tournament. Fans of each nation will be desperate to see their team make it to Germany to participate in what promises to be a thrilling summer festival of football. Firms such as Go Sport Travel will likely be inundated with requests for Euro 2024 packages from supporters of the three teams…

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Best bets for Euro 2024 – top goalscorer, MVP, winner & more

By 11v11 Site Editor , 08th March 2024 at 9:17 AM (11v11 blog)

The 2024 UEFA European Championship is around the corner, and fans' excitement is starting to grow exponentially as the 2023/24 club season reaches the final stretch. After missing out on back-to-back FIFA World Cups, defending holders Italy travel to Germany desperate to make amends and become only the second nation in the Euros history to win two consecutive titles. Only the famous tiki-taka generation of Spanish superstars achieved that feat in 2008 and 2012, setting the benchmark for other continental…

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Liverpool and Manchester City set for Premier League showdown

By 11v11 Site Editor , 08th March 2024 at 9:15 AM (11v11 blog)

Premier League fans across the world are in for a treat on Sunday as Liverpool and Manchester City go head-to-head at Anfield. Liverpool head into the game one point in front of the reigning champions with 11 games remaining. Arsenal are in third place, just a point behind Man City. The Reds have bounced back from their defeat at Arsenal last month with four consecutive league wins and will be eager to enhance that record this weekend. However, they will…

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